Kvadrat launches new textile Naveli by Doshi Levien
In June 2023, Kvadrat is launching Naveli, an upholstery textile designed by long-term collaborators and acclaimed design duo Doshi Levien.
21 June 2023
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Naveli is a pure woollen upholstery textile designed by Doshi Levien with a multidimensional colour expression, inspired by the concept of ‘soft modernism’. In Hindi, Naveli means ‘fresh’, ’new’ and ‘clean’ – a sentiment that describes the pure, crisp composition of the wool textile, and creates a characterful contrast with its gently vibrant colours.
Naveli has a precise micro-check construction and is woven with both thick and thin yarns in different colours. This composition creates playful, delicate deviations in texture and depth. There are two sides to Naveli’s colourways. The textiles woven with an ecru base are understated yet offer a graphic pattern, whereas the others are bolder in colour but with a more subtle pattern. This range suggests opportunities for combining Naveli in its different colours on a single piece of furniture, or across multiple surfaces within the same interior.
Nipa Doshi: “Soft modernism was our starting point for the colour story. The juxtaposition of modernity with ancient architectural monuments and forts. The paintings of Kazimir Malevich, Josef Albers, Sophie Taeuber-Arp and photographs of Raghubir Singh. Crisp structured tailoring in muted colours. Sun faded architecture in southern summer skies. Matte colours in Indian miniature paintings. Colour as a material. The new optimistic identity of the pioneers of Indian modernism.”
.jpg "Inspirational images of Naveli by Doshi Levien")
Naveli is a mono material textile with a reduced environmental impact. It is woven from locally sourced Worsted wool and does not incorporate synthetic fibres. As a new addition to Kvadrat’s wool offering, Naveli delicately highlights the core benefits of wool. It is a natural fibre and a renewable resource, it is comfortable, soft, and breathable, and it is also hard-wearing and dirt repellent. These inherent characteristics make Naveli an ideal material for upholstery and is well-suited to both public and private spaces.
Naveli has just launched as part of the opening of Kvadrat’s new flagship showroom in Chicago, during Fulton Market Design Days 2023. To celebrate the opening, the new showroom is exhibiting Totems – an installation by Doshi Levien, comprising curious totem figures woven from the textiles.
Previous work by Doshi Levien for Kvadrat includes upholstery textiles Jaali, Raas and Lila, curtains Maya and Rocket, and other work including Kvadrat Kabarett and The Wool Parade.
Notes to Editors
About Doshi Levien
Established in 2000, Doshi Levien is an award-winning studio founded
by designers Nipa Doshi and Jonathan Levien. The London-based practice is internationally acclaimed for work that unites culture, technology, industrial design, and fine craftsmanship. Nipa and Jonathan believe design is a powerful tool to disrupt homogeneity and foster equal exchange between cultures and countries. They have created work for industry leaders Moroso, B&B Italia, Cappellini, Sevres, Camper, Swarovski, Galerie Kreo, international museums, and cultural institutions. Doshi Levien has won several prestigious awards for their work. Nipa and Jonathan were listed in The King’s 2023 New Year Honours, and both awarded Member of the Order of the British Empire (MBE) for services to design.
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